![]() The museum also said the rise in visitors had been helped by the vast refurbishment of the entry and ticket office, funded in part through agreement with the Abu Dhabi branch, as well as online ticket sales that had reduced waiting times. This year’s unprecedented Leonardo da Vinci exhibition – part of a Europe-wide commemoration of the 500th anniversary of the Renaissance master’s death – is expected to attract large numbers. The museum’s success in 2018 was also helped by major exhibitions, in particular a spectacular retrospective of the 19th century artist Eugène Delacroix. This year the museum is hoping to bring in more young visitors by adding free night-time visits on the first Saturday of the month. “The Beyoncé video, like the opening of the Louvre museum in Abu Dhabi, ensured that the Louvre was talked about across the world, and one of the consequences of that is the spectacular rise in visitor numbers last year.” “It’s clear that 2018 was a remarkable year for the international reputation of the Louvre,” the museum’s director, Jean-Luc Martinez, told French radio. ![]() ![]() It led the museum to create a special visitor guide based on the video, which was a success and gave the permanent collection what one museum worker called the feeling of a “cool brand”. The video, viewed more than 150m times online, was seen as an important comment on the representation of power in art, and on race and colonialism, as well as being a conversation starter for young visitors. View image in fullscreen A still from the video for Apeshit, featuring the Consecration of the Emperor Napoleon and the Coronation of Empress Joséphine (1804), by Jacques-Louis David.
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